A strong brand starts with a clear story. I help organizations sharply define, (re)position, and translate their brand into a consistent experience—both internally and externally. From strategy to creation, from brand identity to activation.
Interim / freelance Brand Strategist
Branding architecture & strategy, rebranding projects
Corporate identity & Positioning
Corporate communications
Customer journey mapping & Persona development
Content strategy (incl. photo- & video briefing, shoot support)
Social strategy
Packaging design
Product & portfolio management
Brand Strategy, Marketing Management
Brand campaign: You’re never alone when you care for a pet
Brand Strategy
Interview: Beaphar strengthens retail position through strategic branding
Brand Strategy, Digital Business Development
Employer branding campaign & career website for an Accountancy firm
Brand Strategy, Marketing Management
Beaphar Furever Together Brand days
Brand Strategy
Packaging design restyle Beaphar Care+
Brand Strategy
