Brand campaign: Your’re never alone when you care for a petIn 2020 and 2021, more people struggled with loneliness, due to the restrictions imposed during the Covid-19 epidemic.
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Interview: Beaphar strengthens retail position through strategic branding
Interview: Beaphar strengthens retail position through strategic branding Over the past 7 years, the pet industry has grown and Beaphar's retail environment has become increasingly digital. Building brand preference
Employer branding campaign & career website for an Accountancy firm
Employer branding campaign & career website for an Accountancy firm2018 – In a highly competitive market, how do you attract new talent? How do you make your firm
Beaphar Furever Together Brand days
Beaphar Furever Together Brand daysAt the start of 2024, as Global Brand & Marketing manager, I was responsible for organising the Beaphar B.V. “Furever Together Brand Days”, an
Packaging design restyle Beaphar Care+
Packaging design restyle Beaphar Care+2025 – Mid 2025, during my time as Global Brand & Marketing Manager, I worked intensively with multiple departments within Beaphar on the restyle
Packaging design restyle Beaphar Dental range
Packaging design restyle Beaphar Dental range2025 - Beaphar is a market leader in the dental category for pets. An interesting market, as study shows that 85% of pet
Destination marketing for Twente
Destination marketing for Twente: rebranding & activation campaign.2012 - Twente has become an increasingly attractive destination for day trips and holidays. Over the past years, awareness of Twente